Once you have succeeded in getting that new email address added to your database it pays to treat them well. To keep your email reader from opting out immediately or just plain ignoring you make sure they understand the value of what you will be sending them every step of the way.

Read more about How to Welcome New Email Sign-ups

If you are like me then most of your excitement and effort is focused on gathering new email names to your list. However, the management of your list after the initial connection is very important to your success. What you do with the email address will largely determine whether your readers stay with you instead of opting out, open your emails, read your content and click on your links.

Read more about Tips For Managing Your Email List

Chances are you have a newsletter sign up form of some sort on our site... but are you getting any sign ups? Well, if you are not offering your website visitors some form of incentive to sign up you could be missing a lot of potential business.

Read more about Building Your Email Lists With Incentives

You can have a great website optimized for your type of business with lots of great representative keywords and anchor text but does general search optimization really do you that much good when your primary source of new customers is local.

If a potential customer were to search for "electrician raleigh nc", The businesses are listed according to which is the closest to the center of the town. In fact some of the businesses located closer to the center of town than you could have a terrible website or no website at all! If you are located in the outskirts local search can be a bit frustrating.

Page Summary

• How Yahoo page rank differs from Google
• 6 Ways To Build Your Email List Offline
• Get More Local Customers With Search
• How search marketing works
• Drive Web Traffic & Get More Business
• Figure Out Who Is Searching For You
• Your Email Conversion Rates
• You need a segmentation strategy for your email list
• Falling Email Marketing Response Rates
• Writing Anchor Text Links With Keywords
• Basic Content Writing Tips For Better Search Results
• Page Description Meta Tags: Writing For Better Search Results
• Page Title HTML Tags: Writing Tips For Better Search Results
• Write Page Descriptions For Higher Click Rate & Ranking
• Learn How To Write Search Engine Friendly URLs
• Color Selection For Website Content
• Use This Easy Checklist To Get Website Traffic With Targeted Keywords
• Separate Targeted Search Ads From Content Ads
• Get Better PPC Quality Scores, Spend Less Money
• Manage high traffic keywords & low traffic keywords better

• November 2009 (24)
• October 2009 (62)
• September 2009 (50)
• August 2009 (1)
• July 2009 (5)

07:11 am: Drive Web Traffic and Get More Business

07:12 am: How search marketing works

07:07 am: You need a segmentation strategy for your email list

07:08 am: Your Email Conversion Rates

07:10 am: Figure Out Who Is Searching For You

07:04 am: Basic Content Writing Tips For Better Search Results

07:05 am: Writing Anchor Text Links With Keywords

07:06 am: Falling Email Marketing Response Rates

06:51 am: Learn How To Write Search Engine Friendly URLs

07:00 am: Write Page Descriptions For Higher Click Rate and Ranking

07:01 am: Page Title HTML Tags: Writing Tips For Better Search Results

06:48 am: Separate Targeted Search Ads From Content Ads

06:49 am: Use This Easy Checklist To Get Website Traffic With Targeted Keywords

06:50 am: Color Selection For Website Content

06:40 am: 6 Easy Tips For Better Landing Pages That Improve Your Google Quality Score

06:42 am: Manage high traffic keywords and low traffic keywords better

06:46 am: Get Better PPC Quality Scores, Spend Less Money

06:17 am: Learn More About Contextual Ads

06:24 am: The Top 10 PPC Alternatives

06:38 am: Use Keywords For File and Folder Names For Better Search Results

06:10 am: Get Inside Your Competitor's Back Links

06:13 am: Try These 7 Do-It-Yourself Tips For Getting Backlinks

06:15 am: How to tap into increased market exposure cheaply...

08:25 pm: Should I use the word FREE in email sales copy

06:05 am: Want To Know How Your Keywords Look?

06:08 am: Find Out If Your Pages Are Getting Indexed

10:28 pm: Free Page Rank Checker

08:14 pm: Local Search Success - 8 Quick Tips

08:20 pm: Local Search Tips For Beginners

When client we have worked with planning direct mail promotions very often we are asked the question, "what response can we expect from this mailing?"

The answer is simply...

Read more about Direct Mail Response Rates

Did you know that viewership and user generated videos has gone up nearly 48% from 2008, and you can bet it will go up even more next year.

Read more about Getting Video Content in Search Results

The first step in any successful email marketing campaign is actually getting your emails delivered so they have the potential to be read by your prospective client or customer.

Read more about What Not To Include In Your Email Copy

There are really only to major categories of business lists: internal or house lists and secondly there are external or rented lists.

Read more about Mailing List Basics